Blog: web design, SEO, AI and marketing.
Clear answers to the questions that truly matter before a project – about costs, visibility, AI and what’s worth doing when.
Latest articles.
Every post answers a concrete question – clear, fact-based and free of marketing fluff.
Website builder or custom web design? Wix, WordPress & Co. compared
Web Design · May 14, 2026
Wix, Jimdo, WordPress or custom-built? An honest comparison of website builders and custom web design – with the question of what’s worth it when.
SEO or SEA: when is each worth it – and when both?
Marketing · May 6, 2026
SEO brings lasting visibility, SEA delivers instantly. Here’s the honest comparison – including when which combination is really worth it.
Corporate design: why a consistent brand presence builds trust
Graphic Design · April 23, 2026
Logo, colors, typography, print and website as one language: what corporate design covers and why consistency at every touchpoint builds trust.
Using AI sensibly in your company: use cases, automation and data protection
AI Consulting · April 9, 2026
AI isn’t worth it because it’s new but when it makes concrete work easier. Here’s how to find sensible use cases, automate processes and keep data protection in view.
Local SEO in Berlin: how service providers and trades reach No.1
Marketing · March 18, 2026
Local SEO decides whether a business in Berlin gets found. Here’s how ranking for location-based search terms works – including a real example with a No.1 result.
Automating processes in mid-sized companies: where to start?
Digital Consulting · March 4, 2026
Automation doesn’t have to be big to be effective. Here’s how to find the right processes, remove media breaks and start sensibly – without tool chaos.
What does a professional website cost? Prices, factors and realistic examples
Web Design · February 11, 2026
What a website really costs depends on scope, content, features and SEO. Here are the price factors, realistic ranges and when which investment pays off.
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